We recently got an interesting research request about a past promotion that featured Coke cans with money inside of them. MagiCan was part of the
“Magical Summer” promotion from the summer of 1990. At the time it was
the largest marketing and promotional campaign ever for
MagiCan was supposed to be available from May 14th through
August 15th of 1990 but was pulled early due to consumer complaints about
“foul-smelling” liquid in the cans. MagiCans were filled with water in
order for to feel like a regular 12-ounce can, but malfunctions in the pop-up
mechanism or faulty seals sometimes allowed the water to leak out. While
the water was tested and found to be harmless if consumed,
Lillian Nordica (1857-1914) was a famous American opera star and actress who performed at the Metropolitan Opera House, Madison Square Garden, and Carnegie Hall in New York City. Along with Hilda Clark, she was one of the earliest celebrities featured in
During the 1910s,
The Red Disc or “button” sign has been used to advertise
Most of the discs were used outside a building and were combined with other signs, such as the name of the establishment. The strong graphic image became a cornerstone for outdoor point of sale signage, especially when placed at eye level and in areas where traffic moved slowly. In 1948, the discs began to be hung inside a place of business as advertising and decoration. Red Disc images also appeared in print advertising up through the 1960’s when the Arciform or “fish tail” signs began to be used.
Buddy Lee dolls were made from 1920 to 1962, as an advertising item, for the H.D. Lee Company, Inc. Garment Manufacturers. The first dolls were dressed in Lee overalls and displayed in a Minnesota department store. Because Lee made uniforms for large companies, such as The
The Arciform sign (better known as the “Fishtail” sign) was unveiled at a bottlers meeting in 1958. Within a year, this piece of advertising used in copy, signage, cartons and on vending machines. Unfortunately, by 1965, the design was phased out and replaced by the Red Disc, so familiar to everyone. It was decided that “The red circle is our strongest visual association with the trade-mark”.
One of the highlights of my career was recently getting to interview DJ, author and sports announcer Bobbito Garcia for a
One of the things Bobbito and I discussed during the interview was our appreciation of liner notes – the stories often written on vinyl album sleeves. Liner notes provided the lost back stories about the album that would otherwise not be known. One of my favorite album covers is from Jimmy Smith’s 1958 "Home Cookin'" LP. It hangs on the wall above my desk. On the cover, jazz organist Jimmy Smith stands in front of "Kate’s Home Cooking" a Harlem, New York restaurant. I've always loved the fact that two
I learned from the liner notes on the back of this album that the restaurant was considered "soul station" to many musicians in the neighborhood of Harlem's Apollo Theatre in New York City. This insight helps me imagine that that likes of Count Basie, Art Blakey and Horace Silver – all artists mentioned in the notes as frequent guests at the restaurant – could have enjoyed a
The "Home Cookin'" album was dedicated to the restaurant’s owner, Kate O. Bishop, "in recognition of a certain brand of culinary art," jazz journalist Ira Gitler wrote in the liner notes. The music "approximates the feeling her cuisine imparts." It's great to understand the significance of Kate's Home Cooking, and it’s cool to see that
Without those liner notes, I would never have that context.
We are kicking off the Halloween celebration early this year. While organizing our
A few months back, I came across a mysterious box identified as "The