October 24th is World Polio Awareness day. Last year, I wrote a blog post for The Company's official blog, Unbottled, highlighting how polio had impacted my family and giving details on the efforts of The
One of the worst tornadoes in US history ripped through the city of Gainesville, Georgia some 77 years ago and I recently found in the Archives a photo album that documented the situation. The Red Cross and The Salvation Army both used the Gainesville
Mr. H. Earl Terrell, the manager of the Gainesville
For years we have had the restored version of "I'd Like to Buy the World a Coke" ad on our companion YouTube Channel. As you would expect with one of the greatest ads ever made, it has always been one of the top performing videos on our channel. I recently noticed a spike in comments and views of the ad and I was curious to see where the traffic was coming from.
Today I found it! msn.com featured a story on the 12 greatest advertising jingles. The story was written by Bruce Kennedy. "Buy the World a Coke" was included in the list along with a few of the stories about the creation of the ad. I have to admit that Bruce picked a pretty solid list. I have been humming "You Deserve a Break Today" and "Plop, Plop, Fizz, Fizz" since I saw visited the site. What do you think of the ranking? ^TR
One of my co-workers was traveling in San Francisco this week and visited Alcatraz, the famous island prison in the middle of San Francisco bay. She took a moment to snap the photo here with this quick note. "Visiting Alcatraz and what do I see? It was in the supervisor's/officer's room and not only had the cooler but glass bottles to the left hand side of it in a wooden crate."
I always love to run into elements of
Yesterday, I got to take a bus trip to Chattanooga, Tennessee to give a presentation on the history of
The highlight of my day came when I met Robert, who is pictured below with me at a great shop called The Ice Cream Show in Chattanooga. Robert told me that he had a Coke every afternoon between 3-4 PM, and loves ice cream at night. He is an 80 year-old Alabama native, and even has a case of the
Ever think about how a
We've gone through the Archives and pulled out our "fan history" over time. The letters, pictures, stories and videos sent by
A friend of the Archives, Lynn Watson-Powers, went through her own photo collection and sent this early 1980s photo to us, along with the following quote: “Life didn't get any better than riding in the back of Mike's pick-up truck with my best friends, Andy, Beth and Paul, in the Washington, DC suburbs in 1984.” (Lynn is second from the left in the picture).
The monitors in the loft portion of the World of
We were recently discussing some of the numbers associated with our blog and other social media outlets and we were amazed at the outreach. Part of this was spurred on by the fact that this blog just celebrated its second birthday on Saturday, January, 23rd. In those two years, we have written over 450 posts and fielded over 3,700 comments. While we are still not able to answer questions about the value of individual collectibles, we have created a section of the blog which gives you broad guidelines on values.
In addition to the blog, we have started our own YouTube Channel where we have posted 45 videos which have been viewed nearly 500,000 times. We are really excited about the addition of videos to the YouTube Channel and embedding them on the blog and are proud of some of the content like the Cooking with Coke series featuring James Beard nominated Chef Linton Hopkins and the oral history interview with Mean Joe Greene.
We have also launched a facebook page where you can join the more that 600 fans of the Coke Archives and you can also follow us now on Twitter where we are approaching 500 followers. While you will generally see all of our blog post on these two sites, we try to offer some different or expanded stories and photos via facebook and Twitter.
Thanks to everyone who has read and commented on the site these last two years and I hope that we will continue to provide a blog that entertains and educates.
I was sent an article entitled "They'd like to buy the campus a Coke" from Nebraska's Lincoln Journal Star a few months back, about a pair of Nebraska Wesleyan University students who bought Cokes for their peers. I reached out to the students, Nick Myers and Jordan Mruz, to ask why they did it. Here's what they shared:
What do you think of when you hear the song, "I'd Like to Buy the World a Coke"?
I guess I just think of people being decent to each other. Taking a break from things, if only for a few minutes, and being happy with life.
What inspired you to buy fellow students a Coke?
We just liked the song and we were talking one day and thought it would be neat to try and make the jingle come to life for a few people. That and it was an opportunity to meet people new people in our building.
Do you know how much it would cost to buy the world a Coke?
A bunch. I suppose it would depend on if you had to buy it at retail price or wholesale.
Are you planning to give away more Cokes in the future?
Yes, although we're not exactly sure when. It will be sometime this spring after the weather warms up a bit. Not sure if we'll continue once we're out of school.
Do either of you have any memories or stories of growing up with
Nick: I suppose one memory I have is when I was a little kid and going to [Nebraska] Cornhusker games, they would have Coke ads running on HuskerVision before and after replays. Another is hanging out with my cousins on Independence Day setting off firecrackers all day and having a few Cokes.In the photo, the Jordan is the one handing the can of Coke to a student while Nick is sitting next to him in the hat. The signs behind them read, "Once Again... We are Buying the World a Coke. Take one and Enjoy. It's The Real Thing" and "Good luck on mid-terms!" I'd like to thank Nick and Jordan for sharing a little Happiness with everyone.
"Cooperage" is one of those words that most people would have trouble defining. What it refers to is the manufacturing of barrels. Back in the 1920s, the Headquarters of The
Because there was a constant need for a steady supply of these oak barrels, a group of employees, called coopers, assembled the barrels on site. The photographs below show elements of the barrel construction in 1924.
Barrels used for